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EU Blue Economy Observatory
Call for proposalsClosed

Choose your fish: a campaign for responsible consumption of products from the sea HORIZON-MISS-2023-OCEAN-01-10



Publication date
17 January 2023
Opening date
Deadline model
Deadline date
20 September 2023, 17:00 (CEST)


Actions for the implementation of the Mission Restore our ocean and waters by 2030 (HORIZON-MISS-2023-OCEAN-01)

Subject: project results are expected to contribute to all of the following expected outcomes:

  • Accessible and engaging media product to offer information on seafood and aquaculture consumption choices; to ensure a higher outreach, such product must be offered in all EU official languages, and take into account fisheries and aquaculture specificities of all EU sea basins and inland waters;
  • More informed seafood and aquaculture products purchase choices by European citizens;
  • Encourage sustainability of consumption patterns, including on reducing food waste and carbon footprint, and in consideration of future viability of stocks;
  • Support knowledge and consumption of local and seasonal seafood and aquaculture products;
  • Create an awareness campaign, including communication products for e.g. Social Media, to promote the media product and support the objectives as from the above mentioned expected outcomes.